On Addressability Top Cable Operators Issue Playbook for Addressable Ads Next step in Comcast, Charter, Cox’s On Addressability initiative Discovery Joins MSOs’ On Addressability Initiative Networks add to scale available to advertisers NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1Miguelangel Lopez Upped to Regional VP of News at Telemundo Trio 2Chicken Soup Reports $637 Million Loss for 2023, Preps Investors for Bankruptcy3Disney CTO Aaron LaBerge Quits To Join Sports Betting Company Penn Entertainment4Lionsgate Signs Long-Term Deal With TV Production Head Gary Goodman5Schwarzenegger, Stallone Discuss Rivalry on ‘TMZ Presents’