Nexstar Makes Deal With Mediaocean for OTT Buying
Advertisers can find broadcaster’s digital properties on Spectra platform
Mediaocean
Mediaocean Gives Local TV Buyers Better Access to YouTube
Streaming video integrated into Spectra platform
SpotX Inventory Integrated Into Mediaocean Software
Deal gives linear TV buyers access to more cross-screen video
WideOrbit, Mediaocean Team to Automate Local Ad Sales
More efficiency for agencies buying station inventory
ITN Holdings and Mediaocean Announce Partnership To Integrate ProVantageX for Buy-Sell Automation
ITN and Mediaocean partner to reduce friction and manual steps in information exchange between buyers and sellers