Weekly Network Ranker: 'Family' Ratings Scare Cable Competition

Author:: Ratingsintel Editors
Publish date:: Oct 27, 2015

Network Performance in Primetime: 10/19/15 - 10/25/15

BROADCAST

NBC finished the week ending October 25th as primetime's #1 network in P18-49 yet again. With a 2.2 average live+same day rating, the network was down one one-tenth from the previous week. CBS (1.7) finished #2 in 18-49, which is two-tenths of a point down from the previous week, and steady with the week ending October 11th. ABC (1.6) improved one-tenth of a point from the previous week. Fox (1.4) also improved by one-tenth versus the week ending October 18th. This was the second consecutive week the network improved in demo viewership, and with The World Series on the horizon, Fox looks poised for a big week. CBS was #1 in Total Viewers last week, averaging 9.0 million (L+SD). That’s a -600,000 decline from the previous week. NBC averaged over 7.9 million total viewers last week, roughly a -200,000 decline from the week ending October 18th. ABC averaged 6.3 million total live+same day viewers this past week, a +200,000 average total viewer improvement from the previous week. This is the second consecutive week that the network improved in Total Viewers. Fox averaged 4.4 million total live+same day viewers, +200,000 from the previous week, and +500,000 from the week ending October 11. Univision took 5th place in the broadcast sphere, and was slightly up from the previous week in P18-49 and Total Viewers. Telemundo was steady in P18-49 and Total Viewers, week-to-week. The CW was steady in P18-49, and +100,000 in total viewers. PBS was +100,000 in Total Viewers versus the week ending October 18th.

CABLE

Anchored by a highly-successful quartet of NLCS telecasts, TBS was the #1 primetime cable network of the week in Total Viewers. ESPN, Fox News, AMC, and USA rounded out cable's top five in Total Viewers.
ESPN was the #1 cable network of the week in P18-49. TBS, AMC, ABC Family and USA rounded out cable's top five in the aforementioned demo. ABC Family was undoubtedly boosted by its 13 Nights of Halloween programming block, which airs in primetime. The movies which aired on the network last week included Harry Potter and the Deathly Hallows, Hocus Pocus, The Addams Family, and Casper, among others. The block ends on Halloween night (10/31).

Sorted by Adults 18-49, Live+SD Data:

<p>Dates</p>	<p>Daypart</p>	<p>Viewing Source</p>	<p>P18-49 Rtg%</p>	<p>P18-49 Proj (000 s)</p>	<p>P25-54 Rtg%</p>	<p>P25-54 Proj (000 s)</p>	<p>P2+ Proj (000 s)</p>
Week of 10/19/2015	Broadcast Prime	NBC AFFILIATES	2.18	2769	2.74	3255	7926
Week of 10/19/2015	Broadcast Prime	CBS AFFILIATES	1.67	2123	2.30	2727	9046
Week of 10/19/2015	Broadcast Prime	ABC AFFILIATES	1.59	2020	2.04	2427	6322
Week of 10/19/2015	Broadcast Prime	FOX AFFILIATES	1.39	1767	1.69	2012	4416
Week of 10/19/2015	Cable Prime	ESPN	1.03	1310	1.13	1337	2865
Week of 10/19/2015	Cable Prime	TBS NETWORK	0.91	1159	1.05	1245	2897
Week of 10/19/2015	Cable Prime	AMC	0.79	1007	0.82	969	1718
Week of 10/19/2015	Broadcast Prime	UNIVISION AFFILIATES	0.75	951	0.85	1009	2029
Week of 10/19/2015	Broadcast Prime	TELEMUNDO AFFILIATES	0.56	706	0.63	754	1461
Week of 10/19/2015	Cable Prime	ABC FAMILY	0.50	630	0.44	524	1233
Week of 10/19/2015	Cable Prime	USA NETWORK	0.44	560	0.51	610	1511
Week of 10/19/2015	Broadcast Prime	CW AFFILIATES	0.43	552	0.52	622	1364
Week of 10/19/2015	Cable Prime	ADULT SWIM	0.40	508	0.31	367	1025
Week of 10/19/2015	Cable Prime	DISCOVERY CHANNEL	0.39	490	0.50	590	1234
Week of 10/19/2015	Cable Prime	FOX SPORTS 1	0.37	473	0.45	531	1440
Week of 10/19/2015	Cable Prime	FX	0.36	452	0.38	448	891
Week of 10/19/2015	Cable Prime	FOOD NETWORK	0.34	437	0.40	474	1077
Week of 10/19/2015	Cable Prime	HBO - THE WORKS	0.33	420	0.39	460	856
Week of 10/19/2015	Cable Prime	HOME AND GARDEN TV	0.31	398	0.39	467	1345
Week of 10/19/2015	Cable Prime	HISTORY	0.29	365	0.39	463	1275
Week of 10/19/2015	Cable Prime	VH1	0.29	363	0.26	308	585
Week of 10/19/2015	Cable Prime	BLACK ENTERTAINMENT TV	0.27	348	0.28	329	672
Week of 10/19/2015	Cable Prime	LIFETIME TELEVISION	0.26	332	0.31	368	806
Week of 10/19/2015	Cable Prime	BRAVO	0.26	329	0.31	367	652
Week of 10/19/2015	Cable Prime	SYFY	0.25	321	0.31	372	770
Week of 10/19/2015	Cable Prime	NICKELODEON	0.25	321	0.23	270	1348
Week of 10/19/2015	Cable Prime	TURNER NETWORK TELEVISION	0.25	321	0.30	353	772
Week of 10/19/2015	Cable Prime	DISNEY CHANNEL	0.25	321	0.23	278	1510
Week of 10/19/2015	Broadcast Prime	ION AFFILIATES	0.25	315	0.31	367	1009
Week of 10/19/2015	Cable Prime	NICK-AT-NITE	0.24	310	0.20	240	827
Week of 10/19/2015	Cable Prime	SPIKE TV	0.24	305	0.28	328	661
Week of 10/19/2015	Cable Prime	INVESTIGATION DISCOVERY	0.23	298	0.30	354	829
Week of 10/19/2015	Broadcast Prime	UNIMAS AFFILIATES	0.23	287	0.26	306	580
Week of 10/19/2015	Cable Prime	COMEDY CENTRAL	0.21	270	0.19	227	424
Week of 10/19/2015	Cable Prime	TLC	0.20	257	0.24	288	674
Week of 10/19/2015	Cable Prime	NFL NETWORK	0.20	250	0.23	275	478
Week of 10/19/2015	Broadcast Prime	ALL PBS STATIONS	0.19	236	0.30	352	1806
Week of 10/19/2015	Cable Prime	TRUTV	0.18	233	0.17	202	413
Week of 10/19/2015	Cable Prime	A&E NETWORK	0.18	225	0.23	279	651
Week of 10/19/2015	Cable Prime	FXX	0.18	223	0.18	215	389
Week of 10/19/2015	Cable Prime	MTV	0.17	216	0.14	161	364
Week of 10/19/2015	Cable Prime	E!	0.16	204	0.16	194	380
Week of 10/19/2015	Cable Prime	ESPN2	0.15	191	0.18	218	497
Week of 10/19/2015	Cable Prime	FOX NEWS CHANNEL	0.15	189	0.24	285	1751
Week of 10/19/2015	Broadcast Prime	PBS PRIMARY NTWK AFFIL	0.14	175	0.23	274	1516
Week of 10/19/2015	Cable Prime	DISNEY JUNIOR	0.14	175	0.13	160	523
Week of 10/19/2015	Cable Prime	ENCORE	0.14	173	0.20	232	802
Week of 10/19/2015	Cable Prime	TV LAND	0.13	168	0.18	209	560
Week of 10/19/2015	Cable Prime	HALLMARK CHANNEL	0.13	164	0.18	215	817
Week of 10/19/2015	Cable Prime	NATIONAL GEOGRAPHIC CHNL	0.13	163	0.16	191	458
Week of 10/19/2015	Cable Prime	ANIMAL PLANET	0.12	156	0.15	177	447
Week of 10/19/2015	Cable Prime	TRAVEL CHANNEL	0.12	154	0.15	184	395
Week of 10/19/2015	Cable Prime	NICK JR	0.12	150	0.11	129	540
Week of 10/19/2015	Cable Prime	WETV	0.12	149	0.16	184	459
Week of 10/19/2015	Cable Prime	STARZ	0.11	145	0.14	166	331
Week of 10/19/2015	Cable Prime	CNN	0.11	143	0.14	164	559
Week of 10/19/2015	Cable Prime	HBO PRIME	0.11	143	0.14	162	297
Week of 10/19/2015	Cable Prime	BBC-AMERICA	0.11	137	0.12	146	315
Week of 10/19/2015	Cable Prime	CMT	0.11	136	0.13	149	321
Week of 10/19/2015	Cable Prime	SHOWTIME	0.11	134	0.14	165	377
Week of 10/19/2015	Cable Prime	GSN	0.10	125	0.12	142	458
Week of 10/19/2015	Cable Prime	LIFETIME MOVIE NETWORK	0.09	117	0.12	148	342
Week of 10/19/2015	Cable Prime	CNBC	0.09	115	0.11	134	334
Week of 10/19/2015	Cable Prime	MULTIMAX	0.09	109	0.11	130	222
Week of 10/19/2015	Cable Prime	OXYGEN MEDIA	0.08	107	0.09	106	235
Week of 10/19/2015	Broadcast Prime	ESTRELLA TV AFFILIATES	0.08	102	0.10	124	274
Week of 10/19/2015	Cable Prime	OPRAH WINFREY NETWORK	0.08	101	0.12	139	401
Week of 10/19/2015	Broadcast Prime	ME TV AFFILIATES	0.08	101	0.14	170	596
Week of 10/19/2015	Cable Prime	NBC SPORTS NETWORK	0.08	98	0.07	80	208
Week of 10/19/2015	Broadcast Prime	BOUNCE TV AFFILIATES	0.08	97	0.09	109	293
Week of 10/19/2015	Cable Prime	MSNBC	0.08	97	0.12	143	748
Week of 10/19/2015	Cable Prime	SCIENCE	0.07	94	0.09	110	260
Week of 10/19/2015	Cable Prime	H2	0.07	91	0.09	112	327
Week of 10/19/2015	Cable Prime	GALAVISION	0.07	88	0.08	90	168
Week of 10/19/2015	Cable Prime	ESPNU	0.07	87	0.08	93	237
Week of 10/19/2015	Cable Prime	TV ONE	0.07	87	0.08	92	202
Week of 10/19/2015	Cable Prime	ESQUIRE NETWORK	0.07	84	0.08	89	178
Week of 10/19/2015	Cable Prime	DISCOVERY FAMILY CHANNEL	0.07	83	0.07	83	207
Week of 10/19/2015	Cable Prime	IFC TV	0.06	73	0.06	70	136
Week of 10/19/2015	Cable Prime	UNIVISION DEPORTES	0.06	72	0.07	79	133
Week of 10/19/2015	Cable Prime	DIY NETWORK	0.06	71	0.08	91	228
Week of 10/19/2015	Broadcast Prime	AZTECA AMERICA AFFILIATES	0.05	68	0.06	74	132
Week of 10/19/2015	Cable Prime	VELOCITY	0.05	67	0.07	89	196
Week of 10/19/2015	Cable Prime	ENCORE PRIMARY	0.05	67	0.07	79	197
Week of 10/19/2015	Cable Prime	MTV2	0.05	66	0.05	57	124
Week of 10/19/2015	Cable Prime	POP	0.05	65	0.08	90	203
Week of 10/19/2015	Cable Prime	DISCOVERY EN ESPANOL	0.05	65	0.06	68	112
Week of 10/19/2015	Cable Prime	SHOWTIME PRIME	0.05	64	0.07	80	182
Week of 10/19/2015	Cable Prime	HLN	0.05	62	0.07	84	269
Week of 10/19/2015	Cable Prime	DESTINATION AMERICA	0.05	59	0.06	74	156
Week of 10/19/2015	Cable Prime	SUNDANCE TV	0.05	58	0.06	68	144
Week of 10/19/2015	Cable Prime	TEENNICK	0.05	58	0.03	39	196
Week of 10/19/2015	Cable Prime	DISNEY XD	0.05	57	0.05	56	316
Week of 10/19/2015	Cable Prime	THE WEATHER CHANNEL	0.04	57	0.05	64	236
Week of 10/19/2015	Cable Prime	INSP	0.04	54	0.06	66	379
Week of 10/19/2015	Cable Prime	STARZ PRIMARY	0.04	54	0.05	58	115
Week of 10/19/2015	Cable Prime	NICKTOONS	0.04	53	0.05	54	232
Week of 10/19/2015	Cable Prime	NAT GEO WILD	0.04	53	0.05	64	212
Week of 10/19/2015	Cable Prime	WGN AMERICA	0.04	51	0.07	80	325
Week of 10/19/2015	Cable Prime	FYI	0.04	50	0.05	56	122
Week of 10/19/2015	Cable Prime	AMERICAN HEROES CHANNEL	0.04	50	0.06	66	182
Week of 10/19/2015	Cable Prime	SPROUT	0.04	49	0.04	46	199
Week of 10/19/2015	Cable Prime	MAXPRIME	0.04	48	0.05	59	99
Week of 10/19/2015	Cable Prime	BOOMERANG	0.04	47	0.04	42	191
Week of 10/19/2015	Cable Prime	COOKING CHANNEL	0.03	43	0.05	55	115
Week of 10/19/2015	Cable Prime	REELZCHANNEL	0.03	43	0.05	55	117
Week of 10/19/2015	Broadcast Prime	MUNDOMAX AFFILIATES	0.03	42	0.04	50	126
Week of 10/19/2015	Cable Prime	FX MOVIE CHANNEL	0.03	40	0.04	44	100
Week of 10/19/2015	Cable Prime	FUSE	0.03	39	0.03	34	70
Week of 10/19/2015	Cable Prime	NBA-TV	0.03	38	0.03	39	78
Week of 10/19/2015	Cable Prime	HALLMARK MOVIES & MYSTERIES	0.03	34	0.04	51	439
Week of 10/19/2015	Cable Prime	FOX DEPORTES	0.03	33	0.03	34	73
Week of 10/19/2015	Cable Prime	NBC UNIVERSO	0.02	30	0.03	30	56
Week of 10/19/2015	Cable Prime	ESPNEWS	0.02	30	0.02	29	68
Week of 10/19/2015	Cable Prime	BABY FIRST TV	0.02	27	0.02	25	52
Week of 10/19/2015	Cable Prime	CENTRIC	0.02	24	0.02	25	55
Week of 10/19/2015	Cable Prime	MLB NETWORK	0.02	22	0.02	23	57
Week of 10/19/2015	Broadcast Prime	COZI TV AFFILIATES	0.02	21	0.03	33	142
Week of 10/19/2015	Cable Prime	EL REY	0.02	21	0.02	23	56
Week of 10/19/2015	Cable Prime	LOGO	0.02	21	0.02	28	52
Week of 10/19/2015	Cable Prime	DISCOVERY FAMILIA	0.02	20	0.02	21	44
Week of 10/19/2015	Cable Prime	UP	0.02	20	0.02	24	68
Week of 10/19/2015	Cable Prime	OVATION	0.02	20	0.02	25	54
Week of 10/19/2015	Cable Prime	DISCOVERY LIFE CHANNEL	0.02	20	0.02	23	75
Week of 10/19/2015	Cable Prime	CHILLER	0.01	17	0.02	27	59
Week of 10/19/2015	Cable Prime	GREAT AMERICAN COUNTRY	0.01	17	0.02	23	68
Week of 10/19/2015	Cable Prime	SMITHSONIAN	0.01	17	0.02	24	78
Week of 10/19/2015	Cable Prime	CLOO	0.01	16	0.02	20	69
Week of 10/19/2015	Cable Prime	GOLF CHANNEL	0.01	15	0.02	24	92
Week of 10/19/2015	Cable Prime	FOX BUSINESS NETWORK	0.01	15	0.02	20	65
Week of 10/19/2015	Cable Prime	VH1 CLASSIC	0.01	13	0.01	17	36
Week of 10/19/2015	Cable Prime	RFD-TV	0.01	9	0.01	11	114
Week of 10/19/2015	Cable Prime	FOX SPORTS 2	0.01	7	0.01	9	16
Week of 10/19/2015	Cable Prime	AL JAZEERA AMERICA	0.00	5	0.00	4	22
Week of 10/19/2015	Cable Prime	BEIN SPORT	0.00	3	0.00	5	9

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