B&C BEYOND: March 16, 2015 - Broadcasting & Cable

    B&C BEYOND: March 16, 2015

    Your weekly gateway to the articles, blogs and multimedia you won't find in the pages of Broadcasting & Cable.
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    Schmooze

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    View photos from events like PaleyFest LA 2015 presented by The Paley Center for Media at the Dolby Theatre and a celebration of Deborah Norville’s 20th anniversary as anchor of 'Inside Edition' at Carnegie Hall’s May Dining Room in New York on March 3.

    Click here to view more photos.

    Programmatic Part of the Upfront #AdvancedAd

    Data Mining Spurs Political Ad Buying #AdvancedAd

    Programmatic Matters, But Not as Much as It Will #AdvancedAd

    NBCUniversal is Focusing on a ‘Total Audience Solution’ #AdvancedAd

    Programmatic TV ‘Not a Race to the Bottom’ #AdvancedAd

    Ad Buyers Want Precise Metrics #AdvancedAd

    News Orgs Ponder Flight Pattern of Drone Rules

    Broadcast Is 'Gold' Standard, Smith Says

    Where to Be, What to Watch

    Michael Powell Network Neutrality Policy Statement

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