B&C BEYOND: December 16, 2013 - Broadcasting & Cable

B&C BEYOND: December 16, 2013

Your weekly gateway to the articles, blogs and multimedia you won't find in the pages of Broadcasting & Cable.
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COMMUNITY

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FF/RWD
The TV's History, Set in Motion
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Schmooze

View photos from industry events such as the cocktail reception for Miss Golden Globe 2014 Sosie Bacon at the Fig & Olive in West Hollywood, Calif. on Nov. 21 and International Emmy Awards Gala where J.J. Abrams was presented the International Emmy Founders Award at the New York Hilton in New York on Nov. 25.

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Advanced Advertising


Leading TV advertising execs converged at the Advanced Advertising summit at the Roosevelt Hotel on Dec. 10. The event was hosted by Broadcasting & Cable and Multichannel News.

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Advanced Ad: Initiative's Leece Says Category Lacks Scale, But Is Taking Off
Advanced Ad: TWC’s Lapa Says Innovators Must Stay Nimble
Advanced Ad: Ready To Grow Beyond 'Crawl' Phase
Advanced Ad: Consistency is Key to Interactive Ads' Success
Advanced Ad: Better Measurement Needed Across Platforms
Research Design for the Multi-Market Study of Critical Information Needs
Critic Reactions: Golden Globes, SAG Awards Nominations

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