YES Nets Broad Carriage for 3D Broadcasts

Big cable operators join DirecTV in airing Yankees-Mariners games
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Regional sports network YES announced that a number of cable operators, including the industry's three biggest, will carry its first 3D broadcasts of Major League Baseball action with games this Saturday and Sunday between the New York Yankees and Seattle Mariners.

Cable operators that have now agreed to carry the 3D broadcasts include Blue Ridge Communications, Cablevision, Comcast, Cox, Service Electric Broadband Cable and Time Warner Cable, along with telco Verizon and its FiOS TV service.

The 3D telecasts from Safeco Field in Seattle on July 10 and 11 were already
being carried by satellite operator DirecTV in a deal announced this spring.
 DirectTV and TV set-maker Panasonic are presenting sponsors of the two 3D
telecasts, which are the first MLB games to be shown in 3D. ESPN 3D will air
the State Farm Home Run Derby in 3D on July 12, while Fox will air the MLB All-Star Game in 3D on the
13th.

The July 10 3D game telecast will begin at 10 p.m. ET, and the July 11 3D game
telecast will begin at 4 p.m. ET. YES will also produce traditional HD
telecasts of both games.

YES also announced the talent for the 3D productions: Dave Niehaus, the Mariners play-by-play man, will handle play-by-play duties along with fellow Mariners voice Dave Sims, while YES' Ken Singleton will provide color commentary.

YES' 3D telecast can be found on the following channel locations within the Yankees home territory (all of New York State and Connecticut, in north and central New Jersey, and in northeast Pennsylvania):

•        Blue Ridge Communications          333
•        Cablevision          
                         1300
•        Comcast (New Jersey)        
          981
•        Comcast  (Connecticut)      
           333
•        Cox            

              784
•        DirecTV            

       103
•        Service Electric Broadband Cable  831
•        Time Warner Cable (NY State)    
 1333
•        Time Warner Cable (NYC)      
      483
•        Verizon FiOS          

575

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