WPP Sees 4-Month Revenue Growth

Credits improved U.S. marketplace
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Media buyer WPP Group reported
a 6.2% gain in revenue for the first four months of 2010 due to the improving
U.S marketplace, MediaDailyNews
reported.

Revenues for advertising and
media investment continued its Q1 growth, with a 12% increase during the first
four months.

The company's branding and
identity, healthcare and specialist communications businesses grew more than
7%, while its public relations and public affairs increased 5%. Its consumer
insight revenues saw the least growth, at 3%, due to low demand in the U.S.,
U.K. and Japan.

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