WoW! Says Whoah: Pitches Strong Comcast/NBCU Conditions

Colleen Abdoulah, president of cable/ISP WOW!, plans to tell
a Capitol Hill audience that the FCC and the Justice Department will likely
need to put serious conditions on the Comcast/NBCU merger to prevent it from
"beating the system" and engaging in anticompetitive conduct, according
to a copy of her testimony for the Feb. 4 hearing in the House Communications
& Internet Subcommittee.

Speaking for the American Cable Association as well as her
own company, Abdoulah argues that the current program access rules are
essentially a "right without a remedy," and that the government must
consider structural relief--like forced divestitures--in addition to as various
"behavioral" remedies.

She says that rather than being a primarily vertical deal,
as the companies argue, it "greatly increases" horizontal
concentration by combining "key content and distribution assets" of
the two.

Comcast/NBCU have volunteered a number of conditions related
to access, program diversity and nondiscrimination, but Abdoulah argues the
concessions are superficial and "provide neither material certitude of
program access nor assurance of a level playing field."

Comcast/NBCU argue that their broadcast and cable assets are
separate spaces, pointing out that there is no cable substitute for a network
affiliated station, for example.

Among those remedies: nondiscriminatory rates and terms for
all Comcast/NBCU content, on air, on wire or online; prohibitions on bundling,
tier or penetration requirements; and third party arbitration and review for
any program access complaints.

But Abdoulah does leave a path for approval of the deal.
"If the federal agencies address the grave potential harms with robust
relief...incumbent entrepreneurs will expand their businesses and new ones will
rush into the market - all to the benefit of American consumers."

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.