NBC has renewed The West Wing for another two years (with an option
for a third) at close to $7 million per episode, sources confirmed.
That's roughly five times the $1.3 million to $1.4 million the network has been paying
for the show, which is well below the $3.5 million sources said it costs Warner
Bros. to produce.
Warner's deficit financing has put it some $100 million in the hole.
Now, it will start to recoup some of that investment.
The program has taken a double-digit hit in the key demos this season (mostly
due to ABC's The Bachelor), but it still remains a top-10 show among
adults 18 through 49, the key sales demo.