World Championship Sports Network (WCSN) and Joost have partnered to distribute short-form WCSN content via the Internet television service.
WCSN features Olympic and lifestyle sports including track & field, gymnastics, cycling, skiing and swimming.
WCSN, whose backers include Major League Baseball Advanced Media , also recently signed distribution deals with Granite Broadcasting and Break.com as it continues to try and increase its footprint.
The Joost service, still in limited beta testing stage, is a free broadband service that says it delivers broadcast-quality content over the Internet.
WCSN has also partnered with Fox Sports Net (FSN) and will produce content from the International Federation of Swimming world championships from March 25-April 1 for FSN.