WCCO-TV Minneapolis has created the new post of Web manager and filled it with Bob Christopher. Christopher moves over from WEAU-TV Eau Claire, Wis., where he was the local sales manager.
According to the station, traffic to wcco.com has increased by 64% over the past year. It is now looking to leverage some of that success into more revenue.
"When creating this position, we wanted an individual that would be a great leader, have an Internet background, as well as TV sales experience," says WCCO-TV Station Manager Trey Fabacher.