Trio Philly buy pays off

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Arts digi-net Trio grabbed strong ratings for its Dec. 14 broadcast sneak peak
in Philadelphia.

Trio's 90-minute time buy on Fox's Philadelphia affiliate, WTXF, averaged a 1.0
rating, beating out the local NBC station, which averaged a 0.7, and
matching the ABC station's ratings.

Trio treated Philadelphia viewers to two original specials -- a documentary on
pitching TV shows titled Perfect Pitch and a second documentary
Brilliant, but Cancelled, on acclaimed but short-lived TV
programs.

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