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Texas news step - Broadcasting & Cable

Texas news step

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KXAS-TV Fort Worth will launch a mid-morning newscast Tuesday, the only 10 a.m. newscast in the market. President and General Manager Steve Doerr-a former news director-says that expanding local news is a major part of the station's overall strategy. "We think local news is a terrific alternative to other programming out there," he said. "We'll go on right after Today,
one of the strongest franchises in television. It would be crazy not to capitalize on that."

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