Syndication Ratings: Magazines Draw Viewers With Coverage of Colorado Massacre

Mostly in repeats, other genres mostly flat or down

Syndication's access magazines saw their ratings improve
with coverage of the tragic news that a shooter had opened fire in a Colorado movie
theater in the week ending July 29.

CBS Television Distribution's Entertainment Tonight
hit its best number since mid-March, a 3.7 live plus same day household rating,
up 6% from both the prior week and the prior year. In second place, CTD's Inside
was flat at a 2.9. Warner Bros.' TMZ added 6% to a 1.9.
NBCU's Access Hollywood jumped 6% to a 1.8. Warner Bros.' Extra
had the biggest increase among the magazine strips, gaining 7% for the week and
the year to a 1.6, marking its best ratings since the May sweep. CTD's The
, in last place, held firm at a 1.5.

CTD's Dr. Phil led the talkers with a 2.4, down 4%
from the prior week, but up 9% from last year at this time. Disney-ABC's Live!
With Kelly
, one of the few shows in first-run syndication that isn't in
repeats, was flat at a 2.3, tying NBCU's Maury, which lost 4%. Sony's Dr.
was fourth and flat at a 2.2.  

Fifth place was a four-way tie between CTD's Rachael Ray
and The Doctors, Warner Bros.' Ellen, and NBCU's Jerry
, all at a 1.5.  Of those four, Rachael Ray grew the
most for the week and the year among all the veteran talkers, advancing 15% in
both measures. Ellen, on the other hand, dropped 6% to a new season low.
The Doctors was flat while Springer added 7%. NBCU's Steve
rose 8% to a 1.3 and Debmar-Mercury's Wendy Williams was flat
at a 0.8.

Warner Bros.' rookie Anderson,
which is being renamed Anderson Live
in its second season, held steady at a 1.1. Debmar-Mercury's Jeremy Kyle advanced 25% from a 0.4 to a
0.5, while Entertainment Studios' We the
and CTD's late-night dating show, Excused, both held their ground at a 0.4 and 0.7, respectively.

CTD's Judge Judy
added 3% for the week to a 6.3, good enough to tie Warner Bros.' The Big Bang Theory as syndication's
top-rated show.  CTD's Judge Joe
improved 4% to a 2.5. Warner Bros.' People's Court and Judge
both were unchanged at a 1.9 and 1.4, respectively. Mathis tied
Twentieth's Judge Alex, which was up
8%, while Twentieth's Divorce Court
was flat at a 1.3. Entertainment Studios' America's
dropped 11% to a 0.8.

CTD's Wheel of Fortune
was flat for the week at a 6.0, and in second place in overall syndication.
CTD's Jeopardy! dipped 2% to a 5.1.
Debmar-Mercury's Family Feud and
Disney-ABC's Who Wants to Be a
both were unchanged at a 3.2 and 2.4, respectively.

Big Bang Theory
remained the off-net sitcom leader at a 6.3, even though the show declined 5%
for the week. Warner Bros.' Two and a
Half Men
slipped 2% to a 5.1. Twentieth's Family Guy gave back 5% to a 3.8. Twentieth's How I Met Your Mother slid 7% to a 2.8. Twentieth's King of the Hill dropped 8% to a 2.3.
Sony's Seinfeld skidded 4% to a 2.2.
Warner Bros.' Friends climbed 11% to
a 2.1, while CTD's Everybody Loves
retreated 5% to a 2.0.