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‘Simpsons’ Marathon Lifts FXX Atop Cable Chart - Broadcasting & Cable

‘Simpsons’ Marathon Lifts FXX Atop Cable Chart

Year-old net ranked No. 1 among adults 18-49 in primetime and total day during 12-day event
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FXX saw a huge ratings boost with their 12-day marathon of all 552 episodes (including the movie) of The Simpsons, rising to the top of the cable charts.

The year-old network was number one among adults 18-49 in both primetime and total day over the Aug. 21-Sept. 1 period. FXX averaged 841,000 in the demo and 1.32 million total viewers in primetime – a jump of 658% and 542% from its year-to-date average, respectively.

The network averaged 633,000 in the demo and 955,000 total viewers for the total day average, a jump of 1,030% and 855%, respectively.

FXX says the high point of the marathon came at 7 p.m. on Labor Day, with 1.43 million viewers among adults 18-49 tuning in.

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