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Roughin' It smoothes Hallmark ratings - Broadcasting & Cable

Roughin' It smoothes Hallmark ratings

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Hallmark Channel set a ratings record for an original production on the
channel (formerly Odyssey) with the March 16 debut of miniseries Roughin'
It
, which stars James Garner in the story of the travels of a young Mark
Twain.

Saturday from 8 p.m. to 10 p.m., the show averaged a 1.6, according to
Nielsen Media Research. A Sunday repeat of part one at the same time did a
1.1.

Hallmark also announced that it will produce 24 originals over a two-year
period starting this December.

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