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Primetime Ratings: Phelps, Biles Boost Olympics Coverage on NBC - Broadcasting & Cable

Primetime Ratings: Phelps, Biles Boost Olympics Coverage on NBC

‘Big Brother’ dips against Games
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NBC charged back Thursday with its coverage of the Rio Olympic Games, featuring Simone Biles and Michael Phelps snagging more gold. NBC reeled in a 8.9 rating/31 share among adults 18-49, according to Nielsen overnight numbers, up 16% from Wednesday.

CBS finished a distant second with a 1.3/4. Big Brother slipped a tenth to a 1.8.

ABC and Fox aired repeats and both pulled in 0.6/2s.

The CW earned a 0.4/1, as Beauty and the Beast scored a 0.3.

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