‘Outlander’ Return Sets Record Ratings

By R. Thomas Umstead
( Broadcasting & Cable )
published

Outlander’sSept. 20 season three premiere on Starz drew a series high audience of 1.49 million viewers, according to the pay service.

Sunday's episode of the female-targeted drama series starring Caitriona Balfe and Sam Heughan was also the third biggest audience for a Starz season premiere after the season three and season four premieres of the network’sPowerseries, said the network. 

Overall, the premiere drew nearly 2.1 million viewers across three Sunday night airings, besting the series’ landmark 2014 “The Wedding” episode (2 million viewers), said Starz.

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R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.