Oubre To Run WAFF

By Michael Malone
( Broadcasting & Cable )
published

WVUE New Orleans VP/General Manager Vanessa Oubre is shifting to Raycom’s WAFF Huntsville (Alabama), starting as VP/general manager September 8. WAFF is an NBC affiliate.

 Emmis announced in May it was selling WVUE to Louisiana Media Company for $41 million. A Fox affiliate, WVUE was Emmis’ lone remaining TV station.

  Oubre’s move to WAFF, an NBC affiliate in the #83 DMA, was previously reported on Magid Morning Facts. A Raycom spokesperson confirmed the hire.

 She takes over for Jeff Hoffman, who jumped to Local TV’s WTKR Norfolk earlier this summer.

Michael Malone
Michael Malone

Michael Malone, senior content producer at B+C/Multichannel News, covers network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television. He hosts the podcasts Busted Pilot, about what’s new in television, and Series Business, a chat with the creator of a new program, and writes the column “The Watchman.” He joined B+C in 2005. His journalism has also appeared in The New York Times, The Philadelphia Inquirer, Playboy and New York magazine.