Nielsen snags Comcast in Jacksonville - Broadcasting & Cable

Nielsen snags Comcast in Jacksonville

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Comcast Corp. has added Jacksonville, Fla., to the list of its systems using the
Nielsen Media Research set-meter service to generate overnight household-ratings data.

In the three-year deal for its 260,000-subscriber system, Jacksonville joins
Comcast systems in Atlanta, Chicago, Dallas, Los Angeles, Philadelphia, San
Francisco and Miami, which currently use the meters to help sell their local
reach to advertisers.

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