NFL games show ratings momentum

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NFL games produced strong ratings action on both CBS and Fox on Sunday.

CBS's doubleheader produced an 11.5 average rating, 22 share in Nielsen overnight numbers, a 17% jump from last season's 9.8/20 for a single game Sunday. Yesterday's late primary game, the Oakland Raiders-New York Giants contest, pulled a 13.1/23 as CBS's high scorer on the day.

Fox's primary coverage of the San Francisco 49ers-Indianapolis Colts contest drew an 11.4 rating, reflecting Fox's 11.3, 23 share average on Sunday. That was a 7% drop from last season's 12.1/23 for a doubleheader.
- Richard Tedesco