Netflix Grabs The Remote

Inks deals to add 'Netflix' button with 11 consumer-electronics makers

Netflix has landed some primo couch-front property, inking deals with
11 manufacturers to add a one-click button on remote controls for their
Internet-connected devices to access Netflix's video-streaming service.

The "Netflix" buttons, including some featuring the company's logo,
are expected to be on products that ship starting this spring.

The deals cover select models of new Internet-connected TVs from Sharp,
Sony and Toshiba as well as certain new Blu-ray Disc players from Best
Buy's Dynex house brand, Haier, Memorex, Panasonic, Samsung, Sharp, Sony
and Toshiba.

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