NBC, NBC Sports Network Carry Ratings Momentum Into Stanley Cup Finals

Devils-Kings series matches DMAs No. 1, 2
Author:
Publish date:

The Los Angeles Kings skate into the Prudential Center in Newark Wednesday night looking to run their undefeated road playoff skein to nine games and gain a glove up on hoisting Lord Stanley's Cup.

NBC will face off Game 1 of the Stanley Cup Finals between the New Jersey Devils and Kings at 8 p.m. (ET), with some Nielsen momentum on its side, not to mention DMAs. No. 1 and No. 2 with this matchup. NBC will also televise Game 2, as well as fifth, sixth and seventh contests, if necessary. NBC Sports Network will carry Game 3 and 4 action.

Through a dozen games over the first three rounds, NBC's NHL playoff coverage has averaged 2.2 million viewers, up 16% from last year's 1.9 million average and the best for the pro puck sport since ABC netted a 2.3 mark in 2002, according to Nielsen data. Among males 18 to 49, the Peacock has scored 33% amelioration to a 1.2 rating against that group.

Click here to read the full story at Multichannel News.

Related