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NBC, CBS continue dominance - Broadcasting & Cable

NBC, CBS continue dominance

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NBC and CBS continued their winning ways out of the November sweeps.

CBS continued to dominate in total viewers and NBC the adults 18-49 race in
the latest weekly national ratings.

CBS averaged a network-best 13.4 million viewers and NBC a 4.6 rating in
adults 18-49 for the week of Nov. 26-Dec. 2, according to Nielsen Media
Research.

The week encompassed the final three days of the sweeps period, which NBC won
in adults 18-49 and CBS in both households and total viewers.

ABC had its best showing in two months, averaging a second-place 4.3 rating
in adults 18-49 and third-best 11.4 million viewers.

Fox was fourth in both categories, averaging a 4.1 rating and 9.2 million
viewers.

UPN topped The WB in both total viewers (4.8 million vs. 4.0 million) and in
adults 18-49 (2.1 vs. 1.7).

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