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Mags Lead Rebound - Broadcasting & Cable

Mags Lead Rebound

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With Wimbledon preemptions and lowered July 4 HUT levels behind them, most syndicated shows turned in solid ratings gains for the week ended July 13. According to Nielsen, magazine shows were the hot ticket, with double-digit gains all around.

Genre leader Entertainment Tonight
was up 14% to a 4.8. Inside Edition, up 11% to a 3.0; Extra, 32% to a 2.5; and Access Hollywood, a whopping 47%, tying Extra
at a 2.5.

In daytime, four of the top five talk shows perked up. Oprah
led with a 12% gain to a 5.5; runner-up Dr. Phil
was down 5% to a 4.1; Live With Regis and Kelly
was up 9% to a 3.5; and Maury
inched up 3% to a 3.3. The Jerry Springer Show
rose 8% to a 2.7.

The verdict on court shows was an even split between winners and losers. Up: leader Judge Judy, 12% to a 4.7; Judge Joe Brown
, 6% to a 3.3; and Judge Mathis, 6% to a 1.9. Down: Divorce Court, 11% to a 2.5; Texas Justice, 8% to a 2.2; and Judge Hatchett, 11% to a 1.7. People's Court
was flat at a 1.9.

Among rookies, Ask Rita
appeared on the national list with a 0.4. Among the other rookie first-runs, Who Wants To Be a Millionaire
recorded a 3% gain to a 3.0; Pyramid
was up 25% to a 2.0; The John Walsh Show, a no-show last week (the victim of Wimbledon preemptions on NBC), earned a 1.4. Celebrity Justice
was up 8% to a 1.3; Good Day Live
was unchanged at a 1.1; and Ex-Treme Dating
was flat at a 0.9 in its fifth week on the national chart after an 11-month slow rollout.

All the top five weekly hours gained vs. the previous week and last year: No. 1 ET Weekend, at 3.4, 10% for the week and 13% year-to-year; No. 2 ER, with a 2.5, 19% for both the week and the year; World's Wildest Police Videos, at 2.3, 15% and 10%, respectively; Buffy the Vampire Slayer, at 2.1, 5% for both; and Mutant X, also at 2.1, 24% and 11%, respectively.

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