LBC to air All-Stars in Spanish - Broadcasting & Cable

LBC to air All-Stars in Spanish

Author:
Publish date:

Latino Broadcasting Company will air an exclusive Spanish-language radio broadcast of the 2001 Major League Baseball All-Star game from Seattle's Safeco Field on July 10.

Billy Berroa, Eduardo Ortega and Major League Baseball Hall of Fame announcer, Jaime Jarrin, will call the action at the mid-summer classic starting at 8 p.m.(EDT). LBC's sixth All-Star game broadcast in Spanish will be carried nationally on over 35 LBC affiliate stations, covering 82% of the US Latino market. Both All-Star lineups will be loaded with Latinos.

"Baseball has quickly become 'Hispanic America's' favorite past-time as well," commented LBC President, Tony Hernandez. He added, "Our fast-growing market is proud of the wonderful on- and off-the-field accomplishments of the
Martinezes, Sosas and Rodriguezes of the sport."
- Richard Tedesco

Related