K. JAMES YAGER - Broadcasting & Cable

K. JAMES YAGER

CEO AND COFOUNDER, BARRINGTON BROADCASTING GROUP
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We can’t do things in the future like we’ve done them
in the past. I felt that we had perfected some of the things
we were doing in morning [news]. I felt we were pretty
much there, but the more I have seen what the Internet
is doing and how interactive can interface with television,
I think our approach to news and information has to
change. It’s changing at a number of stations as we speak.
It’s easier for us—we don’t have giant talent contracts,
so we can affect change a little faster. I think our whole
approach to news has got to change if you believe news is
the backbone of what a small-market station is.

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