How Fans Embraced the Return of the Weird World of David Lynch’s ‘Twin Peaks’ - Broadcasting & Cable

How Fans Embraced the Return of the Weird World of David Lynch’s ‘Twin Peaks’

Canvs reveals how viewers feel about the cult hit’s revival on Showtime
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In 1990, Mark Frost and David Lynch created a show for ABC that would become one of the quintessential cult classics: Twin Peaks. Although it was canceled due to flagging ratings after just two seasons, faithful fans were finally rewarded with this year’s premiere of Twin Peaks: The Return on Showtime, an 18-part continuation of the storyline set 25 years later.

With the two-part finale airing this Sunday, Sept. 3, B&C worked with Canvs, the emotion analytics company, to see how viewers have responded to the show’s resurrection this summer. In total, there have been 75,494 Emotional Reactions (ERs), with a large chunk of them (20,192) around the season premiere on May 21.

As you’d expect, love has been the dominant emotion, occurring in over a quarter (25.3%) of all ERs. Messages expressing excitement and talking about the show’s craziness have also driven the conversation. One interesting thing to note is the appearance of ERs mentioning/conveying “weird” — this reaction doesn’t bubble up in overall TV conversation much, so to see it here, representing 3.2% of ERs, is a testament to the show’s, well, weirdness.

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Furthermore, the most popular topic of conversation (aside from mentions of the show’s title) is David Lynch himself. Frequently, Canvs sees the characters from a given show top the topics list, but in this case it takes six spots to get to that (“cooper” below is referencing FBI Special Agent Dale Cooper, the main character).

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Tons of the remarks praise Lynch, but many others express outright shock and awe at his latest creation.

Honestly thank god for David lynch

— Lo Lostar (@lbrehm41) May 22, 2017

Wowy wow wow wow. That was some fine tv, Mr. Lynch. #TwinPeaks

— Josh Mekeal (@pissedlibrarian) June 26, 2017

WTF DAVID LYNCH #twinpeaks ?!?!?

— Dennis Brekke (@dbrekke) June 26, 2017

Lynch has me shook #TwinPeaksTheReturn

— chris (@hatinacage) August 28, 2017

In fact, when isolating all “crazy” ERs, Lynch is the second most-used term. And the same goes for all “weird” ERs — Lynch dominates in those conversations.

That was weird even for David Lynch. #TwinPeaks

— Joan Myers (@MissMerrivale) June 26, 2017

Never change, David Lynch. You ridiculously weird human. #TwinPeaks#TwinPeaks2017#TwinPeaksTheReturn

— Kai MacMahon (@kaimac) June 26, 2017

For a show so often beloved because of its weirdness and mysterious cliffhangers, only time will tell if the finale will finally bring closure — or if it will leave fans hanging once again.

I hope the #TwinPeaks finale is as good as the soul crushing, horrifying catharsis of finding out who Laura's killer was.

— Bobby (@EndlessBummr) August 29, 2017

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