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Hallmark Adds New Series For Early 2011 - Broadcasting & Cable

Hallmark Adds New Series For Early 2011

'Martha Bakes,' 'Petkeeping With Marc Morrone' among new entries
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Hallmark Channel Wednesday announced the addition of four new series from
Martha Stewart Living Omnimedia to its Hallmark Channel Home block premiering
in January 2011.

The announcements were made by Bill Abbott, president and CEO, Hallmark
Channels, and Charles Koppelman; executive chairman, MSLO.

The new series include: Martha Stewart's first baking series Martha Bakes, scheduled for 13 episodes
that begin with a single recipe and explore variations to make multiple dishes
within each half hour; the hour-long primetime special Martha
Stewart Presents: The Men Who Make Us Laugh
featuring Stewart interviewing
three comedians about their inspirations and balancing their personal and
professional lives; and the half-hour series Petkeeping
with Marc Morrone
, about people seeking advice from pet guru Marc
Morrone and a team of animal experts on a different theme each episode.

The network will also add late night talk show Whatever with Alexis & Jennifer, to air Saturdays at 11 p.m.
Hosts Alexis Stewart and Jennifer Koppelman Hutt will comment on the day's
headlines and interview guests in front of a live studio audience. Hallmark has picked up 26 new episodes of Whatever, Martha!, featuring Sirius radio hosts commenting on old
episodes of Martha Stewart Living, to
follow Saturdays at 12 a.m.

The network has also picked up an additional 80 episodes of Mad Hungry With Lucinda Scala Quinn,
which airs weekdays at 10 a.m.

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