Fox, RCN Plan New Hispanic Network

Joint venture will launch MundoFox in the U.S. in the fall season of 2012

Fox International Channels and Colombia's RCN Television Group (RCN) have set up a joint venture that will launch MundoFox, a new Spanish-language TV network targeting U.S. Hispanics. The network will launch during the fall season of 2012, with a mix of original Spanish-language entertainment and sports.

"Our partnership with RCN is a key step in the launch of MundoFox" said Hernan Lopez, president and CEO of Fox International Channels in a statement. "There is an increasing demand for quality Spanish-language content in the U.S. from both viewers and advertisers. Fox saw similar dynamics in play 25 years ago when it launched the Fox network, and it would be a missed opportunity not to provide an alternative for the 50+ million Latino viewers who currently have limited options in Spanish-language broadcast television. Our partnership with RCN will help us do this and we aim do it in a big way."

While distribution agreements are currently being negotiated, the partners are projecting that MundoFox will be carried on stations covering 75% of U.S. households.

The venture brings together extensive programming resources from both Fox International Channels and the Colombia-based RCN, which is a major producer and distributor of Spanish-language programming.

RCN also operates cable channels throughout the Americas, including NTN24, an international, 24-hour channel that offers Spanish-language news, analysis, opinion, sports and entertainment news programs.

"RCN has provided the main Hispanic networks in the US with much of their prime-time content for over two decades," said Gabriel Reyes, CEO of RCN in a statement. "We now plan to maximize our capabilities and bring an increasing variety of fresh and innovative productions directly to Spanish-speaking viewers. I am certain that FOX is the best partner to make this a successful network,"

Fox International Channels currently operates three cable networks targeting the U.S. Hispanic consumer: FOX Deportes, Utilisima and NatGeo Mundo.

For its Latin American and U.S. Hispanic channels, Fox International channels produces a wide array of Spanish-language programming and sports.

In addition to programming from RCN and Fox, the channel will feature content from a variety of other sources, including The Shine Group, which will be producing their first original Spanish language content for MundoFox.