Fine Living through satellites - Broadcasting & Cable

Fine Living through satellites

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Scripps Networks' upstart lifestyle channel, Fine Living, sealed a distribution deal Tuesday with DirecTV Inc. that adds 10.7 million new subcribers.

The direct-broadcast satellite company will launch Fine Living Oct. 1 on its "Total Choice" package,
its most widely distributed tier.

Also Tuesday, DirecTV's Airborne service and JetBlue unveiled plans to offer
WNBC-TV New York and Telemundo on JetBlue flights. Both services are owned by
NBC.

DirecTV currently offers NBC-owned MSNBC and CNBC on JetBlue flights.

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