ESPN Mobile App Stitches in WatchESPN

Integrates live streams for app on iOS 9, Android devices
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Expanding the reach of its TV Everywhere platform, ESPN said it mobile app for iOS 9 and Android smartphones and tablets now provides integrated support for WatchESPN's live streams. 

The feature, sort of an app-within-an-app, was put into play ahead of the conclusion of the college football regular season, bowl games and the College Football Playoff, ESPN said. After logging in with their pay-TV credentials, users can access live streams through a new, rebranded “WatchESPN” tab or by tapping “Watch Live” on specific game page. Playback on the iPad will offer picture-in-picture, enabling users to navigate other areas of the app while they are watching a live stream.

ESPN also offers WatchESPN, an authenticated offering that requires a pay TV subscription, as a separate app on iOS and Android mobile devices, Web browsers, Roku players and Roku TVs, Apple TV, Amazon Fire TV, Chromecast, Xbox 360 and Xbox One, and Amazon Fire tablets.

For the full story go to Multichannel.com.

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