Discovery Scores Sports Streaming Deal With Amazon in Germany, Austria

By Jon Lafayette
( Broadcasting & Cable )
published

Discovery Communications said it reached a deal that gives Amazon Prime members in Germany and Austria access to Eurosport’s live sports content, effective Wednesday.

The agreement lets subscribers stream events including Bundesliga soccer matches, Grand Slam tennis events, and the Olympic Winter Games from PyeongChang in 2018 for 4.99 Euros, or $5.84, per month.

The events will be available live and on demand from the Eurosport Player through the Amazon Channels streaming service.

Related: Discovery Invests in Here Be Dragons

Earlier this year, Amazon launched Eurosport and Discovery channels in the U.K.

Financial terms were not disclosed.

“We are delighted to offer our millions of Prime members in Germany and Austria access to live premium sports, including Bundesliga football on Eurosport Player via Amazon Channels,” said Alex Green, Managing Director of Amazon Channels Europe. “At 4.99 Euros per month, with no long-term commitment and cancellable anytime, Prime members can enjoy Bundesliga matches and other premium sports at exceptional value and in the most flexible and easy way across all of their favorite devices and screens. This is great news for sports fans.”

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.