Digital Sticks Multiply - Broadcasting & Cable

Digital Sticks Multiply

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The National Association of Broadcasters said Thursday that 59 more stations had put digital signals on the air, bringing the total to 1,292 stations in 207 markets serving more than 99% of the United States.

NAB says that 87% of the 106 million-plus U.S. TV households are in markets with at least five stations broadcasting in digital, with 69% percent in markets with eight or more digital signals. Exactly how many of those households get a digital signal depends on the power level. Broadcasters are currently not required to reach their entire viewing area with a DTV signal.

Still, the vast majority of viewers can receive a number of digital signals since the Big Four affiliates in the top 30 markets are required already to be operating at full power.

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