Currency
ESPN Signs New Deal With Basketball Analyst Hubie Brown
Ex-coach continues on NBA Sunday Showcase
FreeWheel Launches Tools for OTT, VOD Ad Inventory
Drive offers scale across national footprint
Lionsgate to Work with BBC to Develop Shows in U.S.
Some original series based on existing formats
Michael Myers Meets Zombies as AMC Promotes ‘Halloween’
Custom spot, special scenes from upcoming film, air during ‘Walking Dead’
CBS Names Rosenfield to Chief People Officer Post
Exec will focus on culture in post-Moonves era
Disney Says Christmas Shows Bring Gifts to Advertisers
Brands using holiday themes see boosts in sales
Pluto TV Picks Tru Optik to Measure Ad Inventory
Platform measures campaigns across connected TV and OTT
Disney Integrates Lilly Cancer Effort into ‘GMA,’ ‘GMA Day’
Initiative crosses over between shows
PGA Signs 11-year Deal With CBS and ESPN
Turner bogeys cable and digital rights to championship
Viacom Digital Studios Shows Off Social Content at NewFronts
Company signs talent deal with teen Annie LeBlanc
Retailer Bon-Ton Sues Station Groups Over Commercial Prices
Antitrust suit names Sinclair, Tribune
VAB Takes Aim at YouTube Brand Safety in Report
Long-tail video difficult to monitor, group says
Tegna Stations Livestreaming Debates Via Twitter
Telecasts get boost from @TwitterNew and @TwitterGov
A+E Networks Promotes Advertising Sales Executives
Olson, Mallen, Pisarcik get new regional posts