Disney Closes Fox Deal
$71.3B transaction creates content behemoth, while Fox Corp. focuses on news and sports
Business
ACA Changes Name to America’s Communications Association
Reflects trade organization’s role as leader in telecom industry
ABC Gives 'The Fix' TV's Biggest Promo Push
And more from Promo Mojo, our exclusive weekly ranking of the programming networks are promoting most heavily
NCAA Tournament Selection Show Finds Better Ad Success in One Fewer Hour
With data from iSpot.tv
Traditional TV Still Sinking in Stream of Digital Video
Nielsen Total Audience report shows 68% of homes have connected devices
Kazerman Tapped for Advanced Advertising Post at Discovery
Exec will oversee digital ad sales and research
Golf’s Media Deals May Become Par for TV Sports
NBCUniversal, Discovery swing hard to get beyond just showing games on TV
NCC Launches Online Ad Buying Capabilities
Cross-screen campaigns can reach 80M households
Upfronts: Look for Ad Prices to Keep Rising
Traditional market slowly making room for data, technology enhancements
NBCU, Sky Combine on AdSmart Targeting Offering
Comcast units unify on advanced advertising
DirecTV Now Drops Hurt AMC, Discovery, Viacom
Shares fall with loss of streaming distribution
Tribune Media Shareholders Approve Nexstar Deal
$6.4B purchase will create country’s largest station group
CBS Buying Lionsgate’s 50% Stake in Pop Network
Company sees more integration with other outlets
Top Media Companies Aim to Set Addressable Standard
Disney, AT&T, Comcast, Discovery, Hearst, AMC, Vizio and Inscape are members
Google Hires Former NBCU Digital Exec Conkling to Lead YouTube TV Programming Deals
Veteran media executive will serve as global head of partnerships for YouTube TV and Google Fiber