Cox Sells Broadcast Group to Apollo Global Management
New company to be headquartered in Atlanta
Business
Stadium’s Linear Network Gets Carried on Sling TV
Sports programmers in both Blue and Orange packages
CBS Says it Expects To Renew NFL, Other Sports
Company getting ready for gambling, according to McManus
Adventure Network Roam Names Chin Creative Chief
Filmmaker will lead team making original content
ZypMedia and Telaria Team on Local OTT Inventory
New demand for station’s digital offerings
McDonald’s Returns as Trumpet Awards Sponsor on Bounce
Toyota, P&G, L’Oreal also back broadcast
Sinclair Forms New Sports Venture with Chicago Cubs
Marquee Sports Network will be exclusive TV home for team
TVSquared Adds TiVo Data to Attribution Platform
Deal makes analysis of ad impact more granular
AMC Gives ‘The Walking Dead’ TV’s Biggest Promo Push
And more from Promo Mojo, our exclusive weekly ranking of the programming networks are promoting most heavily
Bleacher Report NBA All-Star Event Scores With Sponsors
Activation drives social video viewers
Report: Apollo Nears Purchase of Cox Stations
Reuters says 14 TV stations expected to fetch $3 billion
NBCU Bolsters Attribution Data with Data Plus Math
Analytics firm measure results of ad campaign
FreeWheel to Use Nielsen Data to Create Audience Targets
Technology will help reach consumers on CTV, OTT, digital video
NBC, Telemundo Stations Add Nielsen Voter Ratings
Broadcasters also get Nielsen Rhiza insight tools
LiveRamp Moves Into Connected TV Space
Enables people-based campaigns in fast-growing channel