Panasonic has announced that it will be the first manufacturer to bring Mozilla’s Firefox OS to the television.
The move heats up the platform battle in connected TVs as a time when Google is making a renewed push to re-enter the TV space with Android TV.
LG also highlighted improvements to its WebOS platform on Monday.
Panasonic also announced a number of improved technologies on their 4K TVs. Its new C6 850 series will include wider color gamut that reaches 98% of the DCI standard.
The company also noted that it has joined the newly created UHD Alliance, an industry organization that will push for standards in the UltraHD space.