CBS announced Tuesday that it has promoted Mitch Cardwell to VP, digital content and design, CBS Marketing.
Cardwell will continue to develop marketing materials for digital platforms.
"Mitch is a talented, creative executive who has proven to be an invaluable asset as we continue to expand our marketing efforts online, in mobile and on video-on-demand," said Garen van de Beek, executive VP/creative director, CBS Marketing.
Cardwell joined CBS in 2004 as a freelance on-air promotion designer, and since 2010 has served as director of digital content and design for CBS Marketing. Previous stints include ABC Family and the design firm Pittard Sullivan.