CBS Orders Second Season of ‘Undercover Boss' - Broadcasting & Cable

CBS Orders Second Season of ‘Undercover Boss'

Series averaging 18.7 million viewers after monster post-Super Bowl premiere
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CBS has
ordered a second season of reality series Undercover Boss, the network
announced March 9.

The
series follows high-level executives as they go undercover with their
rank-and-file and learn something from walking in the other person's shoes.

Boss got a monster premiere behind CBS' coverage of the Super
Bowl, which now stands as the most-watched telecast in television history.

Boss
bowed to 38.7 million viewers and is now
averaging a very healthy 18.7 million viewers with an 8.0 rating/17 share in
the 25-54 demographic and a 7.1/17 in the 18-49 demo.

"We are
thrilled with the overwhelming response to the series and how audiences seem to
connect to it on several levels," Jennifer Bresnan, senior VP of alternative
programming, said in a statement. "The wish fulfillment of seeing the top boss
perform jobs of the rank and file is universal, and the employees' stories
discovered at each company are often relatable and inspirational."

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