CBS, NBC split Thursday


NBC and CBS split the Thursday-night ratings honors, with NBC winning across
the key demographic categories with its usual Friends- and
ER-powered lineup, while CBS won the household and total-viewer races
with Star Search, CSI: Crime Scene Investigation and Without a Trace.

CSI was the most-watched show of the night, pulling in an average 27.5
million viewers from 9 p.m. to 10 p.m. Friends was No. 2 with an audience of 23.6

From 8 p.m. to 9 p.m., CBS' midseason Star Search was second across the key
ratings categories behind NBC's Friends/Scrubs.

Fox (with Joe Millionaire) and ABC (with a special and PrimeTime
) were also-rans and neck-and-neck in households and total viewers.

Fox had the edge among adults 18 through 49 and 18 through 34. The two
networks tied among adults 25 through 54.

For the night, the Nielsen Media Research fast affiliate ratings, households:
CBS 12.9 rating/20 share, NBC 12.5/19, Fox 4.9/7 and ABC 4.8/7.

Adults 18 through 49: NBC 9.4/23, CBS 6.9/16, Fox 3.3/8 and ABC 2.6/6.

In the Nielsen local metered markets, UPN averaged a 4.3/6 (household) for
Smackdown wrestling, while The WB Television Network averaged a 2.7/4 for its 8 p.m. to 10 p.m.
lineup (High School Reunion, Surreal Life and The Jamie
Kennedy Experiment).