B&C BEYOND: APRIL 25, 2011 - Broadcasting & Cable

B&C BEYOND: APRIL 25, 2011

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Upfront Central: Nat Geo Has News For Media Buyers

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As part of his upfront pitch, Rich Goldfarb, senior VP for ad sales at Nat Geo, is pointing to demographic and psychographic similarities between traditional news viewers and the audiences that Nat Geo attracts with shows like National Geographic Explorer, Inside the State Department and Witness Japan.

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View photos from B&C's Women of New York event held April 20 at New York's Roosevelt Hotel.

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Click here to view the slideshow.

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View photos from recent industry events, including the OWN, truTV and Style Network upfronts...


Click here to view the slideshow.



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Maddow: Network News Not Going Anywhere

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MSNBC star talks about life after Olbermann, and how other big personalities will do in new places.

Click here to read the complete interview.



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NAB: James Cameron, Vince Pace Form New 3D Venture

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Filmmaker James Cameron and 3D producer Vince Pace have strengthened their longstanding collaboration in 3D technologies by forming the CAMERON-PACE Group.

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Ricki Lake Planning Return to Daytime
Twentieth Television is officially in development on a new talk show starring 1990s daytime queen Ricki Lake. B&C reported last month that Lake was shopping a new talker; at the time, several distributors-including Twentieth, NBCUniversal and CBS Television Distribution-were considering the project. The hour-long show is in development for a fall 2012 launch on broadcast stations, cable nets or a combination of both. Distributors expect the 2012 market for syndicated shows to be comptitive; besides Lake's project, Katie Couric is considering the launch of a syndicated talker More


Comcast SportsNet to Produce KNTV San Fran's Sports
New set planned for merged Bay Area team; layoffs not anticipated at NBC Local Media Station More

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KTTV's Jose Rios Named Fox Stations VP of News Apps
Promotion for L.A. news director, as Fox O&Os look to harness the power of digital and social media More

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