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Arnold’s bid brings ratings to Leno - Broadcasting & Cable

Arnold’s bid brings ratings to Leno

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Arnold Schwarzenegger’s announcement that he would in fact be running for
governor of California brought The Tonight Show With Jay Leno its best
Wednesday night metered-market ratings in more than four years.

The show averaged a 6.9 rating/17 share in 55 metered markets, according to
Nielsen.

Comparatively, CBS’s Late Show With David Letterman scored a 3.1/7,
ABC’s Nightline earned a 3.0/7 and ABC’s Jimmy Kimmel Live did a
1.2/4.

Leno’s jump also boosted Late Night with Conan O’Brien, which posted a
3.0/10, while CBS’s Late Late Show With Craig Kilborn did a 1.4/5.

Leno’s 6.9/17 is 33% higher than the show’s typical Wednesday rating, which
usually comes in around a 5.2/13.

The last time Leno rated higher on a Wednesday was on May 26, 1999, when
guests Jesse Ventura and Ricki Martin appeared, scoring a 7.3/19.

The only higher-rated show this season was when Leno switched places with
The TodayShow’s Katie Couric on Monday, May 12. The swap earned
The Tonight Show a 7.1/17.

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