American Idol Tops Broadcast-Network-TV Web-Site Ratings, Too

Fox Reality Giant More than Triples Hits of Second-Place NBC’s Deal or No Deal

As American Idol whittled down its play list of potential winners, its Web site continued to add eyeballs.

For the week ended Feb. 23, Idol had 24.31% of traffic to all broadcast-network TV-show Web sites, according to Hitwise's sample of 10 million Web surfers, more than double second-place Deal or No Deal at 9.18%.

But by last week (ending March 3), that share swelled to 32.35%, more than triple Deal's 9.91% and more than all of the other top 10 sites put together.

For the week ending March 3, the top 10 were Idol, Deal, America's Most Wanted (4.62%), Survivor (3.58%), Lost (3.21%), Dancing with the Stars (2.13%), One Tree Hill (1.78%), Jericho (1.75%), America's Next Top Model (2.12%) and The Biggest Loser (1.45%).