Hearst, NBC and Microsoft Partner on Local Video


Microsoft is joining forces with Hearst TV and NBC Local Media to feature the broadcasters’ content on MSN’s “Local Edition” sites. Microsoft will get around 3,000 clips a week from its partners to air on 36 local sites, which launch in January.

According to an MSN blog post:

We’re happy to announce two partnerships that will allow us to combine the power of both video and local information, and increase the amount of local information we can offer our customers. Through partnerships with NBC Local Media and Hearst Television, we will receive around 3,000 news video clips a week across 36 local media markets. While anyone in the US can receive comprehensive local information from MSN Local Edition, we’re pleased to partner with these industry leaders to offer more compelling and relevant local video clips to customers in 35 markets. 

Here are the markets:

NBC Local Media will offer local video clips from their “Locals Only” websites in Los Angeles, CA; San Francisco/Bay Area, CA; Dallas-Fort Worth, TX; Philadelphia, PA; Chicago, IL; New York, NY; Washington, DC; Connecticut, and Miami, FL.

Hearst Television will offer local video clips in Albuquerque, NM; Baltimore, MD; Boston, MA; Burlington, VT / Plattsburgh, NY; Cincinnati, OH; Des Moines, IA; Ft. Smith, AR; Greensboro / Winston-Salem, NC; Greenville, SC; Honolulu, HI; Jackson, MS; Kansas City, MO; Lancaster / Harrisburg, PA; Louisville, KY; Manchester, NH; Milwaukee, WI; Monterey, CA; New Orleans, LA; Oklahoma City, OK; Omaha, NE; Orlando, FLA; Pittsburgh, PA; Portland, ME; Sacramento, CA; and West Palm Beach, FLA.

TVNewsCheck says the video will be ad-supported.