Blogs

As consumers continue to demand nearly unlimited choice at low prices, the only thing that will keep CTV viable is advertising

Wrote for ‘Freaks and Geeks’, wrote and starred in ‘School of Rock’ as well

Addressable and traditional is the future

And more from Promo Mojo, our exclusive weekly ranking of the programming networks are promoting most heavily

How MarTech and AdTech platforms are unifying linear TV and digital ad data.

Looking at what live streaming was then to what it is now

Author: William L. McGee with Sandra V. McGee

More content, more sports and here comes 5G

And more from Promo Mojo, our exclusive weekly ranking of the programming networks are promoting most heavily

When Nexstar spins off stations to complete massive deal, it’s an opportunity to advance minority ownership

President George H.W. Bush drew universal praise for his basic decency, humility and sense of service before self

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We can’t do it alone

Bryan Cranston plays unhinged news anchor in Broadway’s version of timeless film ‘Network’

Zaslav said ad revenue will be lower than expected

Former NAB communications exec was also journalist and deputy White House press secretary

‘Haunted house story on a spaceship’ series inspired by George R.R. Martin book

How to rebuild trust between advertisers, video content creators and consumers