Issue 39
Syndie Gets No Bounce From C3
While primetime enjoys big lift, daytime is mostly viewed live
Gordon Smith: The NAB Is Engaged
But not wedded to spectrum plan unless it’s voluntary, fee-less
Xerox Takes Original Turn
New campaign focuses on services instead of copiers
Big Turnout by Sponsors For Midterm Elections
Cisco takes CNN app; Hershey’s votes for Colbert
Stations: Big Money, Big Plans
Locals get über-creative to ensure viewers are served maximum dose of key political coverage