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Issue 12
Heritage Proves Diversity Is a Business
Small syndicator's niche is selling shows for urban audiences
Two Syndicators Give Pass on Make-Goods
Universal, NBC tell stations not to worry about war-preempted spots
One Good DTV Turn Deserves Another
WNET supplies antenna; WPIX returns favor with DTV carriage
TV Ad Sales From Both Sides of the Desk
The head of CBS sales started out on the buying end
Embedded and Embattled
With more access than ever in Iraq, networks adapt to cover the war
Nick's Not Letting Go of Its Lead
Cable net plans to spend $130 million to debut seven series