Author Profile

Jeff Baumgartner

DOJ Seeks More Data from Arris-Pace Deal

Arris and Pace said they have each received requests for additional info from the U.S. Department of Justice in connection to Arris’ proposed $2.1 billion acquisition of the U.K.-based maker of set-tops, broadband gear and software products. ...

Cablevision Makes An Impression

Programmatic models dominate the digital world today and they are also starting to invade traditional television. Cablevision Systems, a cable operator that has historically been on the leading edge of new forms of advertising, finds itself there again as it tests how automated processes combined with impression-based campaigns can produce more effective advertising campaigns for its clients. Next...

Net2TV’s Morgan Opens Door to OTT

Net2TV Corp. is taking aim at the next generation of television using an over-the-top distribution approach that enables its partners to rapidly develop special interest channels that can be produced and created at costs that vastly undercut traditional models. ...

HBO’s OTT Goal: Distribution Everywhere

HBO pulled the trigger on HBO Now, its new standalone OTT offering, for a fairly straightforward reason. ...

Study: TV Everywhere’s Getting Somewhere

Consumer awareness of authenticated TV Everywhere services remains a good news/bad news story — it’s on the rise, but still has a steep hill to climb. ...

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