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Broadcasting & Cable - February 04, 2008

Features

Broadcasting & Cable Cover Image Still in the Game
It's still possible to come up with a hit idea for a daytime television show, but programmers can't just rely on a prominent host or star to launch a durable show, say syndication executives. They were part of a NATPE panel that sought to focus on what has surprisingly become a topic rarely discussed at convention seminars anymore: plain old syndication.


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