Broadcasting & Cable - September 17, 2007
Features
The Good, the Bad and the Ugly
With 26 new shows set to launch this fall, the broadcast networks are once again slugging it out to get their rookies noticed. The networks throw big marketing budgets at favorites, and you can tell which ones they have chosen just by watching the promos on their air. But to get sampled, a pilot also needs good word-of-mouth buzz, much of which can come early on from critical acclaim.
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