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Broadcasting & Cable - June 06, 2005

Features

The Emmy Rewards
Winning an Emmy does not mean a financial windfall by the usual barometers—ad sales, price for a renewed contract, or how much the show can demand for syndication—but the award can be invaluable in other ways, from sweetening DVD sales to staving off cancellation. And the Emmy can dramatically affect perceptions in Hollywood, inside networks and among viewers.


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